Brazilian Bitfy earns millionaire contribution to boost Bitcoin adoption in Brazil

Brazilian Bitfy receives a millionaire fund contribution created by former students of the Military Institute of Engineering (IME)

Brazilian company Bitfy, a Bitcoin company and cryptomoedas, announced a R$1.4 million bridge investment led by Urca Angels, a Brazilian group of investors composed mainly of former students of the Military Institute of Engineering (IME).

The round precedes the A series investment survey, which is still underway, and aims to finance startup in the development of solutions for the cryptomoedas market, with a focus on using Bitcoin Fortune as a means of payment.

Founder and CEO of Startup, Lucas Schoch says the investment will be crucial to the time of startup, which wants to take higher flights in the coming months as the negotiation of an A series investment round, in addition to the international expansion plan.

„We have gained breath to continue with our projects to democratize the use of Bitcoin, bringing practicality and especially security to this market. The investment will be essential to continue with the launch of new solutions and products that we are preparing for the coming months“, he reinforces.

For Eduado LHotellier of Urca Angels and CEO of Get Ninjas, Bitfy was one of the biggest opportunities of this year 2020 and especially in the means of payments that so much need innovative, safe and active solutions in the prevention of money laundering in the world of cryptomorphs.

In less than a year of operations, Bitfy has handled more than R$ 15 million in transactions in the application and has been showing a monthly growth of 30%, with more than 24 thousand registered users.

Uber

Recently Bitfy announced the hiring of Antonio Marchese as the new CMO of startup.

With over 20 years of marketing experience in major global brands such as Telefonica, Heineken, Mcdonald’s, Outback, Ifood and Uber, the executive will take over the marketing area.

Thus, according to a statement sent to the Cointelegraph, Marchese should help the company in its internationalization plan that should occur in the coming months.

 „Bitfy was the first multi-purpose, non-custodial portfolio in Brazil and allowed users to use its bitcoins to pay for products and services in thousands of establishments easily, quickly, securely and at no cost. This differential ensured that our product gained a lot of relevance mainly among people who already owned or were interested in owning Bitcoins. Now, as part of our mission to democratize the use of cryptomycins and ensure financial power in the hands of people, the time has come to invest accelerated growth strategies to expand our ecosystem quickly and allow more and more Brazilians to access and make Bitcoin their currency,“ said the executive.